Cookies policy

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Subject to your consent when required by applicable law, our website (hereafter “Website”) uses cookies and similar technologies (“cookies”).

This Cookies Policy (the “Cookies Policy“) describes how PERNOD RICARD FRANCE, a corporation duly organized under the laws of France, with its registered address at Les Docks, 10 Place de la Joliette, 13002 Marseille, France (“Pernod Ricard“, “our”, “us” or”we“), is committed to respecting your privacy regarding its use of cookies on the Website. Information about our processing of personal data obtained in connection with your use of and interaction with the Website is provided to you by our Privacy Policy (the “Privacy Policy”) which can be found here.

1. What is a cookie ?

Cookies are small text files or pieces of information that may be stored on your computer or mobile device (such as a smartphone or tablet) when you visit our Website. A cookie will usually contain the name of the website/application from which the cookie has come from, the duration of the cookie (i.e., how long the cookie will remain on your device), and a value, which is usually a randomly generated unique number. Cookies are designed as a reliable mechanism to store status information on websites (such as items added to the shopping cart) or to record the user’s browsing habits (including clicking certain buttons, logging in or recording past pages visited), but they can also be used to remember information previously entered by the user in form fields (e.g. names, addresses, passwords, etc.).

Browsers can automatically accept or reject cookies, although you can change these settings. The help menu of most browsers shows you how to change your browser settings regarding cookies, how the browser notifies you when you receive a new cookie and how to disable cookies altogether. You can also disable or delete cookies that you have previously accepted if you wish. To find out how to manage cookies on the following browsers, follow the link provided:

For specific cookies, we will also provide further information on how to reject a cookie (see below).

2. Why do we use cookies ?

We use cookies to make our Website easier to use, to improve the user experience and to better tailor our Website and our products to your interests and needs.

Cookies can do this because our Website can read and write these files, enabling them to recognise you and remember important information that will make your use of our Website more convenient (for example by remembering preference settings).

Cookies may also be used to help speed up your future activities and experience on our Website. We also use cookies to compile anonymous, aggregated statistics that allow us to understand how users use our Website and to help us improve the structure and content of our Website.

3. What are the different types of cookies we use ?

The types of cookies that we may use can be either session or persistent, or first party or third party cookies.

  • Persistent cookies are used to save your login information and remember your settings for future logins to our Digital A persistent cookie is a cookie stored as a file on your computer, and it remains there when you close your web browser. The cookie can be read by the Digital Media that created it when you visit it again.
  • Session ID cookies are used to enable certain features of our Digital Media and services, to better understand how you interact with our Digital Media and to monitor aggregate usage and web traffic routing. Unlike persistent cookies, session cookies are deleted from your computer when you close your browser. They usually store an anonymous session identifier on your computer allowing you to browse a website / application (for example) without having to log in to each page.
  • First party cookies are our own cookies, which we use to improve your No third party has access to the information we collect through our own cookies.
  • Third party cookies are cookies placed on our Digital Media by third parties to provide their services, including advertising cookies. They set cookies (third party cookies) on your device on our behalf when you visit our Digital Media to allow them to deliver the services they are providing. You will find more information about these cookies in their privacy.

You will find below a list of the different types of cookies we use on our Digital Media. To the extent information collected through cookies constitues Personal Data, the provisions in the our Online Privacy Policy.

a. Essentials Cookies

Essential cookies are first party cookies which are strictly necessary for our Digital Media to work and to use its services and features. Without these cookies, our Digital Media will not perform as smoothly for you as we would like it to and we may not be able to provide the Digital Media or certain services or features thereof you request.
We also use technical cookies which allow our Digital Media to remember choices you make (such as your user name, language or the region you are in) for customization and personalization purposes. These cookies do not gather any information about you that will be used for advertising purposes or to remember your browsing history on the internet.

Pernod Ricard Persistent cookie Visibility Cookies: Pernod Ricard installs a cookie on your computer which indicates whether or not you have been informed of the use of cookies through a banner notice being displayed and then whether you have indicated your consent to the use of cookies that are not strictly necessary for the provision of the service.
Pernod Ricard Persistent cookie Device Identifier Cookie: Pernod Ricard installs a cookie on your computer which identifies you and tells the Website/application that you are logged in.
Pernod Ricard Persistent cookie User Local Cookie: Pernod Ricard installs a cookie which is used to remember local specific selections made by you such as language preferences.
Evidon Persistent cookie Evidon: related to the cookie banner
WPML Persistent and session ID cookie These cookies enable redirection to the correct language based on the client browser.
GTM Persistent and session ID cookie Google Tag Manager allows us to manage the tags present on the site, such as cookie preference tags.

These cookies are necessary to the operation of our Website, are considered as non-privacy intrusive cookies improving internet experience and therefore, such cookies do not necessitate consent.
You can set your browser to block or alert you about these cookies, but some parts of the website may not work in such case.

b. Social media plug-in cookies

We use buttons to enable sharing of pages with social networking sites. These buttons may place a third party cookie on your device, which could gather usage information.
Our Digital Media uses the following social media cookies:

Facebook Persistent cookie Facebook Social Media Button: Cookies are used to facilitate the sharing of content of our Digital Media on Facebook.
Google Persistent cookie Advertising cookie: Google’s advertising cookies are used to personalise ads on Google properties such as Google Search. For example, these cookies are used to remember your most recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website.

To opt out of being tracked by the Facebook Social Media Button and Twitter Social Media Button on all the websites you visit, go to the General Account Settings of your Facebook and Twitter accounts, locate and click the opt-out link.
To opt-in or opt-out of being tracked only on our websites/applications, use the Cookies Set Up tool.

c. Analytics cookies

These third-party cookies collect information about how you use and move around our Site. For example, they will keep track of the most visited pages, Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, time stamp and clickstream data. We use this information to analyse trends, administer the Site, track users’ movements around our Site and gather demographic information about our user base as a whole.

In order to better serve you and improve your experience on our digital media, Suze uses Matomo audience measurement cookies.
These internal cookies collect information about how you use and move around the Suze site. The sole purpose of these cookies is to measure the audience for the site’s pages, in order to evaluate the content published and the ergonomics of the site.
Our site uses the following audience measurement cookies:

Name of the cookie Purpose Storage time
_pk_id.* Matomo Matomo – Statistiques d’utilisation du site. Ce cookie sert à conserver un identifiant d’utilisateur unique. 13 months
_pk_ref -> Matomo Matomo – Statistiques d’utilisation du site. Ce cookie sert à optimiser la navigation sur le site web. 6 months
_pk_ses.*, _pk_cvar.* et _pk_hsr.* Matomo Matomo – Statistiques d’utilisation du site. Ces cookies sont utilisés pour stocker des données de navigation. 30 minutes
Matomo Persistent ans session ID cookies Matomo: The Matomo cookies work together to give us information about how people use our Website.

To accept or refuse to be tracked only on our websites/applications, please use the Cookie Management Tool (at the bottom right of your screen).
Your refusal or withdrawal of consent to audience measurement cookies will not affect your browsing experience.


d. Additional cookies

We also use additional functionality Cookies to offer you a better user experience on the Site, for example by enriching the Site with multimedia content while maintaining optimal loading speed.
We draw your attention to the fact that rejecting these Cookies is likely to result in the multimedia content not functioning properly and you not being able to take full advantage of the multimedia content.
To accept or refuse to be tracked on this Site by this type of Cookie, use the Cookie configuration tool at the bottom right of your screen.

Youtube Persistent cookies YouTube: These cookies are set via integrated YouTube videos. They record anonymous statistical data such as the number of times the video is viewed and the settings used for playback. No personal data is collected unless you log in to your Google Account.

4. How long are cookies stored ?

Cookies will have a maximum retention period after being placed on the user’s terminal as required by applicable law.


5. How to control cookies on our digital media ?

The cookies described above will be installed on your device without your consent to their deposit.

Please use the Cookie Set Up Tool in the bottom right corner of your screen to turn off the different types of cookies used on our Website.

Please note that depending on the cookies you turn off or disable, it may be impossible for you to log into your account, view content or use other features of our Website. You will also find that parts of our Website will either not work at all or behave unexpectedly.

If you use different devices to view and access our Website (for example, your computer, smartphone, tablet, etc.), you will need to ensure that each browser on each device is adjusted to match your cookie preferences.


6. How to contact us ?

If you have any questions, comments, or concerns about your our use of cookies please contact


7. Changes to Cookies Policy

This Cookies Policy was last updated OCTOBER 2023. We may change this Cookies Policy from time to time, so please check back regularly to keep informed of updates to this Cookies Policy.